introducing The Berry Edit

Fall Boho

Layered up for fallThirteen styles, one story.

Utility Layers

In stock. Everyday layers, shipping now.Fifteen styles you can reorder today: garment-washed sweatshirts, scuba knits, cropped denim utility shirts and the cargo pants they sit over.

01 / 03Shop the collection

Wholesale for boutiques · See wholesale prices 

New Arrivals

New styles land most weeks. No minimum — a single pack is fine.

Retro Sunset Colorblock Cardigan in Brown/mustard - Women's Cardigans & Shrugs | Urban Daizy Retro Sunset Colorblock Cardigan in Brown/mustard - Women's Cardigans & Shrugs | Urban Daizy
Retro Sunset Colorblock Cardigan

Pre-orderNew

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Easy Drift Hooded Knit Sweater in Taupe - Women's Sweaters | Urban Daizy Easy Drift Hooded Knit Sweater in Taupe - Women's Sweaters | Urban Daizy
Easy Drift Hooded Knit Sweater

Pre-orderNew

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Heirloom Stitch Corduroy Jacket in Navy - Women's Jackets & Blazers | Urban Daizy Heirloom Stitch Corduroy Jacket in Navy - Women's Jackets & Blazers | Urban Daizy
Heirloom Stitch Corduroy Jacket

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Cozy Hour Chunky Knit Cardigan in Mauve Pink - Women's Cardigans & Shrugs | Urban Daizy Cozy Hour Chunky Knit Cardigan in Mauve Pink - Women's Cardigans & Shrugs | Urban Daizy
Cozy Hour Chunky Knit Cardigan

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Prep Lane Stripe Polo Sweater in Burgundy Cream - Women's Sweaters | Urban Daizy Prep Lane Stripe Polo Sweater in Burgundy Cream - Women's Sweaters | Urban Daizy
Prep Lane Stripe Polo Sweater

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Open Trail Barrel Cargo Pants in Olive Green - Women's Casual Pants | Urban Daizy Open Trail Barrel Cargo Pants in Olive Green - Women's Casual Pants | Urban Daizy
Open Trail Barrel Cargo Pants

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Petal Patch Brushed Knit Cardigan in Oatmeal - Women's Sweaters | Urban Daizy Petal Patch Brushed Knit Cardigan in Oatmeal - Women's Sweaters | Urban Daizy
Petal Patch Brushed Knit Cardigan

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Animal Print Barrel Leg Utility Pants in Camo - Women's Casual Pants | Urban Daizy Animal Print Barrel Leg Utility Pants in Camo - Women's Casual Pants | Urban Daizy
Animal Print Barrel Leg Utility Pants

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Coastal Contrast Stripe Button-Front Cardigan in Navy - Women's Cardigans & Shrugs | Urban Daizy Coastal Contrast Stripe Button-Front Cardigan in Navy - Women's Cardigans & Shrugs | Urban Daizy
Coastal Contrast Stripe Button-Front Cardigan

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Ditsy Floral Fair Isle Button Cardigan in Cream - Women's Cardigans & Shrugs | Urban Daizy Ditsy Floral Fair Isle Button Cardigan in Brown - Women's Cardigans & Shrugs | Urban Daizy
Ditsy Floral Fair Isle Button Cardigan

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Wholesale for boutiques

Urban Daizy is wholesale-only.

Prices open the moment you sign in with your email. No password. We confirm your store once, before your first order ships.

  • In-stock orders before 11 AM PST ship the same day (Mon–Fri, excluding holidays)
  • First shipment free on every order — no code needed
  • No minimum — test a single pack
  • Made to reorder — new pieces land most weeks
See wholesale prices
New this week Fresh drops weekly
Retro Sunset Colorblock Cardigan Easy Drift Hooded Knit Sweater Heirloom Stitch Corduroy Jacket Cozy Hour Chunky Knit Cardigan Prep Lane Stripe Polo Sweater Open Trail Barrel Cargo Pants Petal Patch Brushed Knit Cardigan Animal Print Barrel Leg Utility Pants Coastal Contrast Stripe Button-Front Cardigan Ditsy Floral Fair Isle Button Cardigan Heirloom Pointelle Knit Cardigan Faux Leather Zip-Front Sleeveless Top Soft Focus Waffle Knit Henley Top Coastal Breton Stripe Button Cardigan Soft Focus Faux Suede Shorts Quiet Luxe Napoleon Collar Coat Napoleon Crest Button Zip Sweatshirt Jacket Gold Button Napoleon Mock Neck Knit Vest Tartan Plaid Belted Gathered Midi Skirt Duckling Parade Intarsia Cardigan Napoleon Glitter Trim Mock Neck Zip Up Jacket Aztec Jacquard Collarless Jacket Ribbon Stripe Satin Button Down Puppy Love Intarsia Knit Sweater See all
new arrivals →

Two ways to order

Direct with us, or on Faire — same line, same warehouse.

Direct with us: no minimum, in-stock orders before 11 AM PST ship the same day, first shipment free.

On Faire: for boutiques that already buy there. Faire’s own offers and terms apply.

Open Urban Daizy on Faire (opens Faire in a new tab)

Best Sellers

Top sellers of the last four weeks across every Urban Daizy channel. See them in person at Dallas Market, Oct 20–23, booth WTC 12-3612.

Seaside Sardine Oversized Summer Knit Sweater in TEAL BLUE - Women's Sweaters | Urban Daizy Seaside Sardine Oversized Summer Knit Sweater in TEAL BLUE - Women's Sweaters | Urban Daizy
Graphic Oversized Drop-Shoulder Knit Sweater

Pre-orderBest seller

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+ 2
Striped Mock Neck Sweater with Rolled Neckline in IVORY NAVY - Women's Sweaters | Urban Daizy Striped Mock Neck Sweater with Rolled Neckline in IVORY - Women's Sweaters | Urban Daizy
Striped Mock Neck Cotton Knit Sweater

Some colors pre-orderBest seller

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+ 2
Military Double-Button Stretch Cotton Jacket Cotton Stretch Military Button Jacket in BLACK - Women's Fashion | Urban Daizy
Military Double-Button Stretch Cotton Jacket

Best seller

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Lace Hem Floral Guipure Trim Knit Sweater in BLACK - Women's Sweaters | Urban Daizy Lace Hem Floral Guipure Trim Knit Sweater in BLACK - Women's Sweaters | Urban Daizy
Lace Hem Floral Guipure Trim Knit Sweater

Pre-orderBest seller

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Ruched Button Front Mock Neck Knit Top in Ivory - Women's Sweaters | Urban Daizy Ruched Button Front Mock Neck Knit Top in Burgundy - Women's Sweaters | Urban Daizy
Ruched Button Front Mock Neck Knit Top

Pre-orderBest seller

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